7 Things To Do On LinkedIn To Find WorkREAD NOW


Do these 5 things over lunch instead of reading a book, paper, Facebook

Choose wisely




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When you need new work and more business fast, DO NOT DO THIS OVER LUNCH:

  1. Read a book/paper/waste time on Facebook, on your own
  2. Eat a sandwich in front of your computer doing #1, on your own. (But I actively advise you to eat a sandwich in front of your computer doing what I am about to tell you.)
  3. ‘Like’ posts about how difficult it is to get a job, why employers/clients don’t… This is whining. Come on, your prospects and referrals see this in your feed! Nothing of value for them, it makes you look desperate, not-interesting, actively repellant. Stop it immediately.

is-what-i-am-about-to-do-going-to-get-me-what-i-want-maryrosehoja-com-1 [Why am I telling you this ISWAT mantra?
Because I did a test and put yellow post-its with ISWAT on mirrors, near the kettle, coffee maker, sinks when chasing a job and it helped me land a 6-figure project fast from a major corporate and without marketing costs. Whenever I noticed I did work-avoidance tactics, I did my ISWAT mantra. Don’t mock it unless you can show me better.]
When you are confined, use breaks to do this:

1. Eat lunch with your prospect, or a mutual contact who influences them or who they trust. You have 5 days next week, and they eat lunch too. Breakfast, lunch, afterwork, coffee breaks.

2. Study humour – the fastest way to get your foot in the door. I love classic comedians – Phyllis Diller, Mae West. James Bond, Asterix. Develop this skill during your talks, writing, coffee breaks. This doesn’t mean being ridiculous, it doesn’t have to be spoken. It can be colours, sound during your presentation, a clip of someone else. A prop to illustrate your point.
[Pro tip: Humour is especially important to practice if you work in a different language. Your personality changes in a second language, nuances and norms are trickier, and you are less funny. My job was made much easier by the Swedish Chef.]

3. Study the best salespeople [I study my friend Anja, the best salesperson I know and strive to be like, and Jeffrey Gitomer is an absolute master]. In my world, also Hans Rosling, Michelle & Barack Obama, Dalai Lama, Sir Ken Robinson, Lynne Everatt, Sir David Attenborough, BatDad – what you are looking for is how they engage, attract, persuade, convince, produce secondary action.

Write something every day and test it on a child. They are the most amazing testers. Aim for the smile and the fire in the eyes: Wow! Cool! “Nah.” is also great because you produce emotion. When you evoke that – praise yourself and allow yourself to feel the adrenaline. YOU did that.

This next part is so important, and I learned it from Monsieur Gitomer: Straight away, when you feel adrenaline from an encounter that makes you feel strong – call someone you have been procrastinating to approach, or practice writing or drawing, or filming yourself, or stand in front of the mirror and practice delivering a talk. You must seize and leverage your crests, not have a post-success nap.

4. Study the feeds of your target organisations and people. Act on what you learn.

5. Write a little article about how you would do something better in an organisation that needs your help. Post it on LinkedIn, Slideshare, YouTube, or where your targets are online. LinkedIn is the easiest professional platform and you can link the rest to your profile to enrich it. You must produce some content and put it to work, to make people come to you and have something to say about you. Folk don’t just randomly look at your profile – you must drive them there.

You must produce some content to make people come to you